here you’ll find examples of my work with brand design for OXO international, the food tool company. the primary goal with these projects was seamless application of the brand’s design elements across multiple types of deliverables. the most important aspect of brand design is recognition of the brand and its qualities, no matter the application. the examples provided show clean and simple brand recognition as it applies to package design, signage, photography art direction, emails, social media, and digital advertising.

please keep in mind all assets and deliverables are property of oxo international